By Industry Solution
CRM Software for Letting Agents
Manage landlord and tenant pipelines, tenancy renewals, and recurring fees in one CRM. GraftPal helps letting agents grow their portfolio without more admin.
GraftPal is the all-in-one CRM software built for letting agents and property management firms, covering your full workflow from first enquiry to final invoice, without the tool-switching.
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41%
Revenue Growth
Average revenue uplift reported by Letting agents and property management firms on GraftPal
<45s
Lead Response Time
GraftPal routes and alerts you the moment a new lead arrives
58%
Close Rate Uplift
When letting agent crm leads are managed inside a single CRM
8 hrs/wk
Admin Time Saved
Automating follow-ups, proposals, and invoicing in GraftPal
Grow Your Lettings Portfolio Without Letting Renewals Slip
Letting agents manage two distinct pipelines simultaneously: acquiring new landlords and managing tenant placements. Landlord acquisition requires tracking referrals from accountants, solicitors, and property investors, while tenant management involves viewings, applications, referencing, and tenancy start — all running in parallel across a growing portfolio.
Tenancy renewals are the biggest revenue protection challenge for letting agents. When a renewal date passes without action, the tenancy becomes periodic, and the landlord may question whether they need an agent at all. Fee collection across different management fee structures, tenant-find fees, and renewal charges requires precise tracking that spreadsheets can't reliably provide.
Why GraftPal
GraftPal manages landlord acquisition and tenant placement pipelines side by side, with automated renewal reminders that protect your recurring management fee income. Fee tracking handles different commission structures across your portfolio, and pipeline reporting shows your lettings revenue clearly.
Impact by the Numbers
The Business Impact for Letting Agents
What letting agents and property management firms unlock when they replace disconnected tools with GraftPal's all-in-one CRM platform.
Pipeline Conversion
2.3x
Letting agents and property management firms convert at more than twice the rate when every deal is tracked in a single CRM
Faster Payments
50%
Integrated invoicing cuts the gap between project completion and cash in the bank
More Leads Captured
3.2x
GraftPal's built-in lead capture pulls enquiries from every channel into one pipeline automatically
Pipeline Stages Tracked
7
Every stage from first touch to final payment is visible in GraftPal, no spreadsheet needed
Tools Replaced
3+
On average, GraftPal users eliminate three or more disconnected apps when switching to the platform
Active Within Week One
92%
Fast onboarding and pre-built templates mean most users are live and capturing leads within 15 minutes
Common Challenges
Challenges Facing Letting Agents Professionals
Real problems that cost letting agents and property management firms time and revenue, and that one well-configured CRM platform eliminates.
Landlord acquisition leads need tracking.
Tenancy renewals slip through without reminders.
Fee collection is manual and inconsistent.
The GraftPal Solution
How GraftPal Works for Letting Agents
Every feature is native to GraftPal, no add-ons, no extra subscriptions, no integrations to maintain. Explore the full platform and see how it all fits together.
Lead Capture
Capture inbound enquiries from forms, social, and referrals into one organised pipeline.
Explore Lead Capture Forms on the platformVisual Pipeline
Track every opportunity stage in a clear visual pipeline so nothing slips through.
Explore Visual Pipeline on the platformInvoicing (recurring)
Automate recurring invoices so monthly billing stays consistent.
Explore Recurring Invoices on the platformEmail Integration
Sync email conversations so context stays with the deal.
Explore Inbox on the platformReports
Track conversion rates and revenue across your pipeline.
Explore Pipeline Reports on the platformYour Pipeline
A Pipeline Built for Letting Agents
Every stage of your workflow, tracked and automated from first enquiry to final payment.
Key Benefits
Why Letting Agents Professionals Switch to GraftPal
One CRM. No More Tool Juggling.
GraftPal replaces the patchwork of spreadsheets, email threads, and disconnected invoicing apps that most letting agents and property management firms rely on. Your pipeline, proposals, invoicing, and automations are all connected inside a single platform, so nothing slips and nothing needs syncing.
Your Full Pipeline, Stage by Stage
See exactly where every deal stands, from Lead through to Invoice, in a clean visual CRM pipeline. Spot stalled deals fast, follow up at the right moment, and keep revenue moving without manual tracking.
Proposals and Invoices Built Into Your Workflow
GraftPal isn't just a letting agent crm. Send professional proposals, collect e-signatures, and issue invoices without leaving the platform. Shorten approval cycles, reduce payment delays, and cut the admin that drags out deals.
Automation That Compounds Over Time
Set up follow-up sequences, stage triggers, and reminder automations once, then let GraftPal run them on every deal. Fewer leads go cold, less time is spent chasing, and your pipeline moves even when you're heads-down on delivery.
Use Cases
Who Uses GraftPal for Letting Agents
From solo operators to growing teams, here's how letting agents and property management firms use GraftPal as their all-in-one CRM to win more business and reduce overhead.
Letting agents and property management firms ready to replace scattered tools with one connected CRM, so every lead is captured, every deal is tracked, and every invoice goes out on time without switching apps.
Professionals looking for a letting agent crm with real pipeline visibility, who need to see exactly where each deal sits and act before opportunities go cold.
Businesses that want lettings software built into the same platform as their proposals and billing, not bolted on through a third-party integration.
Teams scaling up who need consistent workflows, shared pipeline access, and accurate revenue forecasting, all inside a single CRM built specifically for letting agents and property management firms.
Explore the Platform
Platform Features for Letting Agents
GraftPal is built around three connected hubs, Marketing, Sales, and Commerce, giving letting agents and property management firms a complete CRM software platform with every tool in one place.
Frequently Asked Questions
Letting Agents FAQs
Explore More
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