By Role Solution

CRM Software for Small Agencies, Pipeline, Proposals & Billing

GraftPal is the all-in-one CRM for agencies. Track leads, pitch faster, manage retainers, and forecast revenue, without the complexity of enterprise software.

GraftPal is the all-in-one CRM software built for 2-15 person service agencies, covering your full workflow from first enquiry to final invoice, without the tool-switching.

Visual Pipeline
Proposals
Reports
Invoicing

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64%

Revenue Growth

Average revenue uplift reported by 2-15 person service agencies on GraftPal

<30s

Lead Response Time

GraftPal routes and alerts you the moment a new lead arrives

71%

Close Rate Uplift

When small agency crm leads are managed inside a single CRM

11 hrs/wk

Admin Time Saved

Automating follow-ups, proposals, and invoicing in GraftPal

Give Your Small Agency Pipeline Visibility It's Been Missing

Running a small agency means juggling multiple client relationships, pitches, and onboarding processes simultaneously — often with a lean team. Without a shared pipeline view, leads get qualified inconsistently, proposals bottleneck with one person, and it's impossible to forecast revenue with any confidence.

Spreadsheets and shared docs don't scale when you have five active pitches, three onboarding clients, and a dozen prospects to nurture. Team members duplicate effort, follow-ups slip, and you lose deals because nobody owned the next step.

GraftPal gives agencies a shared pipeline from lead through qualification, pitch, win, and client retention. Everyone on your team sees the same deal stages, so handoffs are clean and nothing falls between roles.

Why GraftPal

GraftPal is built for small teams that need big-agency pipeline visibility without enterprise complexity. Shared pipelines, team-level reporting, and automated follow-ups mean your 5–15 person agency can track every deal from first lead to long-term retainer — with accurate revenue forecasting built in.

Impact by the Numbers

The Business Impact for Small Agencies

What 2-15 person service agencies unlock when they replace disconnected tools with GraftPal's all-in-one CRM platform.

Pipeline Conversion

2.3x

2-15 person service agencies convert at more than twice the rate when every deal is tracked in a single CRM

Faster Payments

50%

Integrated invoicing cuts the gap between project completion and cash in the bank

More Leads Captured

3.2x

GraftPal's built-in lead capture pulls enquiries from every channel into one pipeline automatically

Pipeline Stages Tracked

6

Every stage from first touch to final payment is visible in GraftPal, no spreadsheet needed

Tools Replaced

3+

On average, GraftPal users eliminate three or more disconnected apps when switching to the platform

Active Within Week One

92%

Fast onboarding and pre-built templates mean most users are live and capturing leads within 15 minutes

Common Challenges

Challenges Facing Small Agencies Professionals

Real problems that cost 2-15 person service agencies time and revenue, and that one well-configured CRM platform eliminates.

No team pipeline visibility.

Proposal bottlenecks slow deals.

Revenue forecasting has gaps.

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GraftPal Jobs — track, schedule, and manage all your jobs in one place

The GraftPal Solution

How GraftPal Works for Small Agencies

Every feature is native to GraftPal, no add-ons, no extra subscriptions, no integrations to maintain. Explore the full platform and see how it all fits together.

Visual Pipeline (team)

Give your team a shared pipeline view with ownership and status visibility.

Explore Visual Pipeline on the platform

Proposals

Create professional proposals that move deals forward faster.

Explore Proposals on the platform

Reports

Track conversion rates and revenue across your pipeline.

Explore Pipeline Reports on the platform

Invoicing

Invoice clients quickly and track payment status.

Explore Invoicing on the platform

Automation

Automate follow-ups so leads never go stale.

Explore Workflow Automation on the platform

Email Integration

Sync email conversations so context stays with the deal.

Explore Inbox on the platform

Your Pipeline

A Pipeline Built for Small Agencies

Every stage of your workflow, tracked and automated from first enquiry to final payment.

1
Lead
2
Qualified
3
Pitch
4
Won
5
Onboarding
6
Retained

Key Benefits

Why Small Agencies Professionals Switch to GraftPal

One CRM. No More Tool Juggling.

GraftPal replaces the patchwork of spreadsheets, email threads, and disconnected invoicing apps that most 2-15 person service agencies rely on. Your pipeline, proposals, invoicing, and automations are all connected inside a single platform, so nothing slips and nothing needs syncing.

Your Full Pipeline, Stage by Stage

See exactly where every deal stands, from Lead through to Retained, in a clean visual CRM pipeline. Spot stalled deals fast, follow up at the right moment, and keep revenue moving without manual tracking.

Proposals and Invoices Built Into Your Workflow

GraftPal isn't just a small agency crm. Send professional proposals, collect e-signatures, and issue invoices without leaving the platform. Shorten approval cycles, reduce payment delays, and cut the admin that drags out deals.

Automation That Compounds Over Time

Set up follow-up sequences, stage triggers, and reminder automations once, then let GraftPal run them on every deal. Fewer leads go cold, less time is spent chasing, and your pipeline moves even when you're heads-down on delivery.

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GraftPal Jobs — track, schedule, and manage all your jobs in one place

Use Cases

Who Uses GraftPal for Small Agencies

From solo operators to growing teams, here's how 2-15 person service agencies use GraftPal as their all-in-one CRM to win more business and reduce overhead.

01

2-15 person service agencies ready to replace scattered tools with one connected CRM, so every lead is captured, every deal is tracked, and every invoice goes out on time without switching apps.

02

Professionals looking for a small agency crm with real pipeline visibility, who need to see exactly where each deal sits and act before opportunities go cold.

03

Businesses that want agency lead management built into the same platform as their proposals and billing, not bolted on through a third-party integration.

04

Teams scaling up who need consistent workflows, shared pipeline access, and accurate revenue forecasting, all inside a single CRM built specifically for 2-15 person service agencies.

Explore the Platform

Platform Features for Small Agencies

GraftPal is built around three connected hubs, Marketing, Sales, and Commerce, giving 2-15 person service agencies a complete CRM software platform with every tool in one place.

Frequently Asked Questions

Small Agencies FAQs

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