Marketing Hub Feature
ABM Software & Account-Based Marketing Platform
GraftPal's ABM software brings account-based marketing to service businesses without the enterprise price tag. Identify high-value target accounts, build personalised outreach sequences, and track engagement across every stakeholder β all from your CRM. Account based marketing software that runs inside your CRM ensures every touchpoint is logged, measurable, and connected to pipeline value. Companies using an ABM platform report 208% higher marketing revenue than those relying on broad-based outreach alone.
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3Γ
Productivity Boost
compared to using standalone tools
<60s
Setup to Action
automatic CRM routing on every event
68%
Higher Conversion
when data flows into your CRM instantly
100%
Full Visibility
every interaction tracked automatically
Impact by the Numbers
The Business Impact of Account-Based Marketing
Measurable improvements service businesses see when everything runs from one connected platform.
Time Saved
8+ hrs
per week on manual admin tasks
Automation
80%
of repetitive tasks automated
Accuracy
99%
data accuracy with automatic sync
Visibility
Real-time
performance tracking and reporting
Tools Replaced
2β3
standalone tools consolidated into one
ROI
5.2Γ
average return on time invested
Common Challenges
The Problem with Disconnected Account-Based Marketing Tools
Common frustrations service businesses face before switching to GraftPal.
Disconnected tools that don't talk to your CRM or billing β forcing manual data entry and creating information silos across your marketing workflow.
Time-consuming manual processes that create delays, errors, and unnecessary admin overhead every single week.
Limited visibility into performance β making it difficult to identify what's working, what's not, and where to improve.
Difficulty scaling your marketing operations as your business grows without adding headcount or juggling more tools.

The GraftPal Solution
How GraftPal Account-Based Marketing Works
Purpose-built features that tackle each challenge head-on
208% higher marketing revenue with ABM
Companies using account based marketing software report 208% higher marketing revenue. GraftPal's ABM tools let service businesses target high-value accounts with personalised sequences.
Account-level engagement tracking
Track engagement across all stakeholders in a target account β emails opened, proposals viewed, meetings booked β in one unified ABM platform view.
ABM campaigns from your CRM
GraftPal's ABM software runs inside your CRM so every ABM campaign action is connected to live pipeline data, deal values, and contact history β no separate ABM platform required.

Use Cases
Who Uses GraftPal Account-Based Marketing
From solo operators to growing teams β hereβs how service businesses put GraftPal to work.
Service businesses that need account-based marketing connected directly to their CRM and client records β with no manual data entry.
Teams combining Account-Based Marketing with Lead Capture Forms for a fully connected marketing workflow.
Agencies and consultancies replacing 2β3 separate tools with GraftPal's all-in-one marketing platform.
Growing service businesses that want to spend less time on manual marketing tasks every week.
Frequently Asked Questions
Account-Based Marketing FAQs
Ready to Run Your Business From One Platform?
Join thousands of freelancers, consultants, and service businesses who replaced their tool stack with GraftPal. One platform. One login. Everything connected.